MTV2 is an American digital cable and satellite television channel that is owned by Viacom Music and Entertainment Group, a unit of the Viacom Media Networks division of Viacom. The channel was initially broadcast over-the-air in selected markets where the former all-request music channel known as The Box was broadcast (which was acquired by MTV Networks in 2001 for the sole purpose of conversion to MTV2)
The channel launched initially as a constant, commercial-free music videos, once the original MTV had started to change its direction to reality television and serial documentaries focused on teens and the elderly community.[1] During the 2000s, the focus changed as well on MTV2; music video programming has been moved gradually away from MTV and MTV2 to sister networks on Digital Cable including MTV Hits and MTVu.
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